Creation of an image library

PROJECT: ART DIRECTION & PRODUCTION MANAGEMENT
CLIENT: Belmont Golf Course

The Brief was to create a library of images showcasing people socialising and enjoying themselves at Belmont Golf Club. The club wanted to communicate that they are more than just a golf club, and that anyone is welcome to visit for a drink, a meal or a celebration, you dont need to be a member. We therefore sourced various talent across a mix of demographics including a young family, a group of retirees, group of young females and young males as well as creating a private function with a family members birthday. The agency assisted in wardrobe and food selection as well as organising props. As the budget was tight the images were shot within half a day and were featured inside and outside of the Club House.


PHOTOGRAPHER: SALLY MAYMAN