Engineroom Icon

Celebrating 90 Years

PROJECT: Editorial Design
CLIENT: The Dymocks Building

THE BRIEF

The Dymocks Building is an oasis in the heart of Sydney. In October 2018 they celebrated their 90th birthday.

The client briefed Engineroom to create a campaign celebrating this significant milestone. Engineroom designed and printed a 40 page full colour editorial magazine which involved the agency writing all copy, organising and directing a three day photography shoot, concept and layout design, printing and despatching copies of the magazine to residents within a 5km radius of the building.

To support the launch of the magazine and the building's milestone birthday, the agency organised a 3 day outdoor activation campaign including talent dressed in 1920s attire distributing the magazine to customers and direct shoppers in George Street, as well as designing lift signage, window decals and promoting the milestone on all social media channels.


 






 
 
 

Budding baristas, bridal fashionistas, bespoke jewellers and custom tailors reside side-by-side with health, beauty and wellness as well as the curious, the collectible and the professional layered upon layer in a remarkable mix. A hidden gem that's easy to miss. You won't discover the secrets until you venture above where every floor is different.

 

OUR DELIVERABLES ON THIS PROJECT

Concept Development

Concept Development

Character Development

Character Development

Content Strategy

Content Strategy

Custom Web App Development

Custom Web App Development

Content Templates

Content Templates

don't be shy, Talk to us if...

Get in touch using the forms below, shoot us an email, reach out on social media, heck – send a carrier pigeon.

Regardless of how, we'd love to hear from you.

Want to make a general enquiry?

Want to make a project enquiry?

Interested in working with Engineroom? So we can better understand your needs please answer a few short questions and we'll get in touch with you!

Want to make a project enquiry?

Want to make a general enquiry?

Newcastle

02 4929 7079

Sydney

02 8218 2148